MARKETING BASICS
Let us show you how to drive traffic and sales to your store.
Marketing Analytics
Marketing Analytics provides a view of your business through the eyes of your consumer which is shown through surveys, questionnaires, consumer reviews, etc. By implementing Marketing data into your business, it will help you understand how your website is perceived, what areas of your marketing campaigns are doing well, what is driving new consumers to your store and maintaining customer retention. Analytics place immense power in the hands of the business.
Know your Marketplace
Marketing Campaigns
Demographics of Target Consumers
Website Optimization for Marketing Hotspots
Consumer
Buying Habits
Consumer
Website Interaction
Marketing Reallocation
REALLOCATING YOUR MARKETING BUDGET CAN PAY OFF!
Where are you spending your marketing funds?
Do you know what your ROI is today on your marketing spend?
Reallocation can be a big help to the solution!
Increase potential sales by changing your promotional spending habits!
6 Areas Small Businesses should INCREASE their Advertising Spend
- Dynamic Website
- Digital Marketing
- Social Media Marketing
- Email Marketing
- Search Engine Influence/Traffic
- Live Chat
5 Areas Small Businesses should DECREASE their Advertising Spend
- Yellow Pages
- News Paper Ads/Inserts
- TV/Cable
- Radio/Billboards
- Direct Mail
Marketing Mix
Get the most BANG for your Marketing bucks
Did you know?
%
of business owners believe having a website is the most effective digital marketing strategy.
Yet
%
of American small businesses
DO NOT have a website
Do you get the best ROI for your marketing mix?
The right mix can dramatically increase ROI
%
ROI of Email Marketing
%
of small businesses use social media marketing
%
of consumers research online prior to purchases
%
increase in spending from consumers who engage with a business on social media
%
of consumers have visited a store because of an online experience
%
online reviews from consumers were positive
%
conversion rate from
E-Commerce